Book Buzz 2.0 | Marketing for the Younger Audience

Book Buzz 2.0: Marketing for the Younger Audience – Tips For Children’s Book and Young Adult Authors
by Tyora Moody

Over the past ten years, I have had the opportunity to build websites, animations and online games for K-12 students. It’s exciting and fun to build interactive components that are used in school districts across the country. There are certain safety measures to keep in mind whenever you create online products for children. Authors of children’s and young adult books share a similar responsibility when it comes to marketing to this unique audience. In this month’s column, I’m going to address some traditional forms of marketing as well as online routes.

Read the rest of my article on SORMAG.

150 People Who Will Want a Copy of Your Book

150 People Who Will Want a Copy of Your Book
by Anthony & Crystal Obey

From these categories, write down every name that you can think of who you will try to pre-sell copies of your book to. This is your base list of supporters who will buy copies just because it is you.

10 Keys to Make Your Book Signing a Success

10 Keys to Make Your Book Signing a Success
by Pam Perry, PamPerryPRcoach.com

1. Make a list of all the bookstores within a 50 mile radius of your house and contact them to find out how to schedule a signing.

2. Send out press releases and invitations to let people know when your signing will be.

3. Always bring your own books just in case there is a mistake at the bookstore.

10 Ways to Promote your Writing Through the Holidays

10 Ways to Promote your Writing Through the Holidays
by Dee Stewart

We have a few more weeks before Christmas, Kwanzaa, Watch Night and New Years. Bookstores have geared up for holiday shoppers, so no in store events for you to grab at the last minute. Public libraries have geared up for holiday reading events, so no author readings for you toparticipate in at the last minute. So what do you do? Table selling your books until 2009 or do you take advantage of Holiday Cheer? I say take advantage. Here are 10 ways to do promote your writing through the holidays.

Visit Dee Stewart’s blog for the full article.

Book Buzz 2.0 | It’s About That Time

Book Buzz 2.0: It’s About That Time
by Tyora Moody

In a recent online marketing workshop, I discussed the need to take advantage of online opportunities. Some of these ventures may require costs, while others are free. I will layout both options further down. The most important factor with online promotion is time management. You don’t want to start too early, but you certainly don’t want to wait until the last minute.

I’ve been working with authors for about ten years on the web and graphic design front. It’s amazing to me how many authors seek me for design services right before or after their book has been released. The days of getting by without an online presence have clearly been over for several years now. Whether you are an author or a business person, you can’t afford not to be web savvy.

Read the rest of my article on SORMAG Blog